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Research papers

Changing economic conditions in turbulent times

The evaluation of price expectations in consumer sentiment surveys is rather ambiguous. Time series in price expectations and time to buy from our continuous research in this field show that as long as prices can go up and can come down, people will...

Catalogue: ESOMAR Congress 1982: Fitting Research To Turbulent Times
Author: Wim J. de Jonge
Company: NIPO
June 15, 1982
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Citation

de Jonge, W. J. (1982a, June 15). Changing economic conditions in turbulent times. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/changing-economic-conditions-in-turbulent-times


Research papers

Astronauts in the Osgood universe

Osgoods holds that concepts, situated in space, can be defined by means of three dimensions - evaluation, potency and activity. He determines this geometrical construction by applying factor analysis to the results that he obtains with his fifty...

Catalogue: The European Marketing Research Review 1970
Author: Wim J. de Jonge
June 15, 1970
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Citation

de Jonge, W. J. (1970a, June 15). Astronauts in the Osgood universe. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/astronauts-in-the-osgood-universe


Research papers

Closing session

During the last 12 months, there has been a flood of information about the European Free Trade Area. Lectures, meetings, discussions, articles and brochures have come in abundance. We have been told that it is important, inevitable, dangerous,...

Catalogue: ESOMAR Conference 1960
Authors: Wim J. de Jonge, D. Rettie
September 11, 1960
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Citation

de Jonge and Rettie (1960a, September 11). Closing session. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/closing-session